Latest Posts

Mobile Statistics and Facts For 2011

Microsoft Tag has just released a infographic highlighting statistics on how people are using mobile phones in 2011. The infographic shows that In 2014, mobile internet usage will overtake desktop internet usage and already in 2011, more than 50% of all “local” searches are done from a mobile device. Plus over 1 billion of the worlds 4+ billion mobiles phones are…

The ROI Of Social Media

Is social media marketing effective? That’s the question being asked as more and more businesses are investing in increasing amounts of social media marketing.  With no standard means of measurement, there’s a wide variety of goals and metrics used to define the ROI of social strategies. Fortunately, this enlightening infographic, developed by MDG Advertising, helps clear up the confusion by…

Google’s “Google+ is Google”

Google+ is growing a lot now that it’s open to the public. It’s worth noting, but there is a much bigger picture in the social media competition conversation than Facebook users vs. Google+ users. In Bradley Horowitz’s own words, “Google+ is Google itself. We’re extending it across all that we do—search, ads, Chrome, Android, Maps, YouTube—so that each of those…

The Future of Shopping & Money with PayPal

PayPal has just released a video depicting what the future of shopping might look like with the introduction of PayPal’s next generation payment platforms, as they aim to re-imagine money. It includes everything from person to person “bump” payments and transfers, location based offers that instantly transfer real dollars to your PayPal account for use in a certain store, barcode…

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