Business. The internet only became fully commercialized in 1995, but online advertising had already been brought to life in the early stages of the dot-com boom. It is now almost expected for a company, even a small one, to have a website to show where they are at the very least. And with the numbers of towns, cities; companies opening…
To customise your WordPress login area, typically on this URL your-domain.com/wp-login.php, you need to add the following in your theme’s function.php file. Change the login Logo The default image is the WordPress logo. You can change that image simply modifying the file path. You can add you image and adjust width and height if necessary. function custom_login_logo() { echo '<style…
Does your companies brand reflect their business correctly? The most prominent brands in the world are defined by their colors. Think of McDonald’s golden arches, the name Jet Blue, and UPS’ slogan, “What can Brown do for you?” These companies, and many others, strategically use colors in their logo, website, and product to appeal to customers. As a B2B marketer, it’s…
Selling online can open up huge new markets for many businesses. When your store can be open 24/7 and you can reach a global market without the costs of mailings and call centers, it can be a huge boon to your business. But there are plenty of things to consider when designing an ecommerce site. It’s not as simple as throwing…
Social sharing is the backbone of social media. Every time a piece of content is sent out on a social channel, the aim is to have it shared and increase the brand’s visibility. Some even say if it doesn’t share, it isn’t there! Voltier Digital & Plastick Media have put together a great infographic, with some interesting stats: 1000 people post to Tumblr…
We can provide Facebook App development and design including the provision of a neat CMS to manage your Apps. With over 50% of the population using Facebook you simply can’t ignore it. Facebook application development will help your company engage your Facebook fans! Alchemy Internet can help to transform your Facebook page to make it more individual and more engaging…
Online deals find website CheapSally.com has put together an infographic that outlines five digital tools, which, in her opinion (Sally is a real person), provide the most effective ways for brands to engage with their fans and improve their image. The five tools are: social bookmarking, f-commerce, digital couponing, mobile photo sharing, and gamification. The infographic lists the benefits of each tool along with an example…
There are 5.3 billion mobile subscribers around the world, meaning 77% of the world’s population uses a phone. The majority of those users — 3.8 billion or 73% of the group — live in emerging economies. Yet mobile advertising dollars spent around the world do not begin to compete with traditional platforms or Internet ads. As the Internet spreads throughout the developing…
About 30% of mobile phone users spend an average of about 27 minutes each day text messaging, using the telephone and video chatting, according to retailer CultureLabel.com. The company put together an infographic that highlights the bright outlook for the mobile commerce industry, helped along by the massive growth of smartphone adoption. As CultureLabel looked to expand its own mobile strategy,…
Choosing a typeface can be tricky. The beauty and complexity of type, combined with an inexhaustible supply of options to evaluate, can make your head spin. But don’t be baffled — and don’t despair. While there are no easy-to-follow rules on how best to choose a typeface, there are many tried-and-true principles you can quickly learn and apply to make an appropriate typeface choice….
