Business. The internet only became fully commercialized in 1995, but online advertising had already been brought to life in the early stages of the dot-com boom. It is now almost expected for a company, even a small one, to have a website to show where they are at the very least. And with the numbers of towns, cities; companies opening…
Social sharing is the backbone of social media. Every time a piece of content is sent out on a social channel, the aim is to have it shared and increase the brand’s visibility. Some even say if it doesn’t share, it isn’t there! Voltier Digital & Plastick Media have put together a great infographic, with some interesting stats: 1000 people post to Tumblr…
Online deals find website CheapSally.com has put together an infographic that outlines five digital tools, which, in her opinion (Sally is a real person), provide the most effective ways for brands to engage with their fans and improve their image. The five tools are: social bookmarking, f-commerce, digital couponing, mobile photo sharing, and gamification. The infographic lists the benefits of each tool along with an example…
There are 5.3 billion mobile subscribers around the world, meaning 77% of the world’s population uses a phone. The majority of those users — 3.8 billion or 73% of the group — live in emerging economies. Yet mobile advertising dollars spent around the world do not begin to compete with traditional platforms or Internet ads. As the Internet spreads throughout the developing…
About 30% of mobile phone users spend an average of about 27 minutes each day text messaging, using the telephone and video chatting, according to retailer CultureLabel.com. The company put together an infographic that highlights the bright outlook for the mobile commerce industry, helped along by the massive growth of smartphone adoption. As CultureLabel looked to expand its own mobile strategy,…
Unless you’ve been hiding under a rock the past few months, you’ve probably heard about the up and coming image sharing website known as Pinterest. For those unfamiliar with Pinterest, it’s quite simple. Imagine if Flickr and Twitter had a child together that combined the image sharing of Flickr with the social functionality of Twitter. Users can upload and share…
Smartphones are creating smarter shoppers – so how does that affect you? Check out this new infographic below to learn about the growth of mobile e-commerce, including how people are shopping on their phones, how many retailers have mobile sites (it’s astonishingly small, considering over half of smartphone users would buy something from a mobile site), and which demographic makes…
Ask a 1000 businesses selling on Facebook what they like about it, and the answer that comes up most often is – it’s easy for customers and businesses… Easy to promote products using social marketing (61%) Easy for customers so they don’t need to leave Facebook (60%) Easy to set up and maintain a storefront (50%) Easy to understand (already use Facebook)…
Social media has bolstered the success of businesses, helping them reach out to more customers, raise brand awareness, drive traffic to their sites and generate sales. Social media tools like Facebook and Twitter are gradually replacing traditional media platforms like TV and newspapapers. And with over 30 percent of the world’s population now online, businesses cannot miss out on all…
Facebook appeals to people looking to reconnect with old friends and family members or find new friends online; the mashup of features like email, instant messaging, image and video sharing, etc. feels familiar, while Twitter is a bit harder to get your arms around at first. Most people can very quickly grasp how to use Facebook to connect to friends…
