Monthly Archives: January 2012

Mobile Is Changing Social Media

This is another interesting infographic, this time around how mobile is shaping the way social media is consumed. It’s interesting to see that from these stats, 25% or more than 100 million facebook users access from a mobile phone, and those who do, are twice as active on social networks compared to people accessing from a computer! The 35-54 year…

Google’s Groupon Equivalent

Google.com has introduced adverts for daily deals to its searchers. This service is called “Google Offers“. It’s currently in beta thefore its only available for 42 cities in United States but they do plan to expanding to the UK late 2012. What is Google Offers? Google Offers is a deal-of-the-day website that will be localized to major geographic markets in the…

Mobile Statistics and Facts For 2011

Microsoft Tag has just released a infographic highlighting statistics on how people are using mobile phones in 2011. The infographic shows that In 2014, mobile internet usage will overtake desktop internet usage and already in 2011, more than 50% of all “local” searches are done from a mobile device. Plus over 1 billion of the worlds 4+ billion mobiles phones are…

The ROI Of Social Media

Is social media marketing effective? That’s the question being asked as more and more businesses are investing in increasing amounts of social media marketing.  With no standard means of measurement, there’s a wide variety of goals and metrics used to define the ROI of social strategies. Fortunately, this enlightening infographic, developed by MDG Advertising, helps clear up the confusion by…